I’m still a little stunned that Elon followed through on x.com, even though it was expected. It’s remarkable how he both fixed the last decade of indecisive leadership at Twitter and used that new power to destroy the brand, maybe the one thing at Twitter that wasn’t broken.
@manton I heard this about rich people. If one has moderate means one needs other people to thrive. If one is rich, one doesn’t care about other people; that’s the whole point of being rich.
@manton You’ve summed it up perfectly! What I find particularly baffling though is that the rebrand seems to be only half-finished. If you’re going to change it, just do the whole thing. Call it ‘X’ but keep terms like ‘tweet’ around? Strange…
@manton He's confusing the less-plugged-in users who haven't left, particularly the ones who get the "find me on Twitter at" spiel from media figures they follow (like my local sportstalk radio hosts).
@renevanbelzen Interesting. That rings true, although if he was just “moderately” rich, he would also have a board of directors who would never go along with this. I think? 🙂
@martinfeld I just loaded the page, and not only is the stupid “log in to see anything” still in effect, but it’s just a blue X instead of a bird. Everything else, especially the headline “Sign in to Twitter”, is unchanged.
That’s not even half-assed. That’s a quarter-ass at best.
@manton I think this moment from Jurassic Park 2 is pertinent sadly often in tech and constantly within nuTwitter
@oddevan Haha yep! Let’s say a quarter instead, you’re right! 😂 I mean, he has succeeded in getting everyone to talk about it, but completing the rebranding would have done that too! 👍
