Quick note about Obsidian’s new icon: For me it’s more of a warning sign than reason to celebrate. The only time I want to see a rebrand is if the old brand was offensive. The Cleveland Indians/Guardians rebrand comes to mind. Otherwise I do not care directly. I do care however about the meaning behind a... blog.martin-haehnel.de

@matti I agree with your note. I didn’t understand why Obsidian wanted to change their icon? I’m happy for a small company to grow and make more money. But, this “making more money” shouldn’t come at the sacrifice of their customers.

@ridwan Absolutely. Rebrands can also be costly in themselves, which seems to defeat the purpose of them entirely - if it isn’t to position yourself better in the market, why do a rebrand at all? (At first I was concerned that developing the new logo itself could have been costly, but it seems it was developed in-house, so at least they didn’t do that.)

@matti I tried a quick reply to your quick note but it quickly got out of hand.

https://writingslowly.com/2023/06/02/lets-have-another.html