“Eats their own dogfood” is kind of a revolting phrase. I propose “test pilots their own rockets” when describing developers using and testing their own software on the daily.

@jarrod drink your own champagne

@jarrod idk man sometimes it really feels as humbling and disgusting as eating your own dogfood might be

@kev @bapsi Fair enough. But I still think test piloting rockets would be humbling, unpleasant, and ultimately necessary before launching. 😝