Do you smile when brushing your teeth? US-based ads show people smiling as they brush with the promoted toothpaste or brush. I’d think most people don’t enjoy brushing enough to smile through the process.

Most people are still waking up and would rather go to sleep than work.

#marketing #failure

@Archimage Yes, the same with exercise equipment. People are running and smiling, ab-crunching and smiling, and so on.