@brentsimmons a related rant to my ‘don’t write content’.

@JohnPhilpin Exactly! We are not content creators or consumers. We’re readers and writers.

@brentsimmons Also, when you read something, you have not consumed it. It is still there and you can re-read it if you want. Same with music or movies. Marketing terms used on consumable goods are being used incorrectly to describe movies, music, TV shows, and writing of all kinds.

@brentsimmons @johnphilpin @supermoof You all are my people. I feel the same way about “product.” The sooner we can lift ourselves out of a world in which we all consume products, the better our future generations will be able to repair the damage from all this consumption.

@brentsimmons Counterpoint: the word "consume" helpfully conjures up ideas of media exposure as a "diet" that affects your psychological makeup, at which point it's interesting to consider how much of folks' media habits might qualify as "junk food" or worse...

@brettkosinski Implicit in that is that we can be “fed” things that will control our psyches. As livestock may be fed growth hormones to distort their bodies, we may be fed things that distort our thinking.

@brettkosinski @brentsimmons @fgtech @supermoof

Funny to think how little humanity has developed ... ‘Consumption’ - the original name for Tuberculosis - a potentially fatal contagious disease.

// @simonwoods

@brettkosinski @brentsimmons @fgtech @supermoof

Funny to think how little humanity has developed ... ‘Consumption’ as- the original name for Tuberculosis - a potentially fatal contagious disease.

// @simonwoods

@JohnPhilpin @brentsimmons Changing the word won't get the job done. The behaviour, which is largely determined by the environment, must change; and that means changing the environment. However, I understand that railing against the word feels good, much in the same way blogging and tweeting about politics feels good.

@simonwoods I still believe, like Orwell, that the language we use matters a great deal to how we think, and how we think matters to how we’re controlled.

@brentsimmons I wouldn't deny it's a factor.

@simonwoods I think @brentsimmons trumps me with Orwell, but I was going to posit names matter. That’s not to say that changing the terminology will magically fix things, but it’s a necessary step (part of retraining your brain) in the process of fixing things, just as action is. // @JohnPhilpin

@SuperMoof @brentsimmons @smokey Perhaps "consuming" media is what media companies want from consumers? Interact once and then move on to something else they can provide us. If we go back to something again and again, it means we don't have to rely on them for new media to satiate ourselves.

@simonwoods major factor methinks

@smokey Language is one of my eight People First pillars for a reason - it shapes behavior - a LOT - and the more we adopt corporate speak without understanding the real meaning - people will lose - as @simonwoods pointed out - the irony of the corporates encouraging 'we the people’ to keep filling their silos with content seems to be lost ... but not here!

@dgreene196 Probably so, especially with today’s rental models such that if you do want to return to something again, you have to pay them for it again, one way or another. // @SuperMoof @brentsimmons

@JohnPhilpin 👍