{"version":"https://jsonfeed.org/version/1","title":"Micro.blog - Curious Kyle","home_page_url":"https://micro.blog","feed_url":"https://micro.blog/posts/curiouskyle","_microblog":{"about":"https://micro.blog/about/api","id":"91372","username":"curiouskyle","bio":"A marketing human turning diverse inputs alchemy-like into words, at least adjacently, about marketing.","pronouns":"he/him","is_following":false,"is_you":false,"following_count":34,"discover_count":0},"author":{"name":"Curious Kyle","url":"https://curiousmarketers.club","avatar":"https://avatars.micro.blog/avatars/2023/30/91372.jpg"},"items":[{"id":"89409750","content_html":"

Quality is determined by your customer.

\n","summary":"","url":"https://curiousmarketers.club/2026/05/01/quality-is-determined-by-your.html","date_published":"2026-05-01T20:12:53+00:00","author":{"name":"Curious Kyle","url":"https://curiousmarketers.club","avatar":"https://cdn.micro.blog/photos/96/https%3A%2F%2Favatars.micro.blog%2Favatars%2F2023%2F30%2F91372.jpg","_microblog":{"username":"curiouskyle"}},"_microblog":{"date_relative":"2026-05-01 20:12","date_timestamp":1777666373,"is_favorite":false,"is_bookmark":false,"is_deletable":false,"is_conversation":false,"is_linkpost":false,"is_mention":false,"note":"","syndication":["https://mastodon.social/@curiouskyle/116501144910789129","https://bsky.app/profile/did:plc:ybljxgmfaoqofl5g35alb32h/post/3mkswv5ywjf22","https://www.threads.com/@curiousmarketersclub/post/DXzx0b-FNhB"]}},{"id":"89380926","content_html":"

double hop
\ncrow wings
\nto unbloomed branch

\n","summary":"","url":"https://kyletm.micro.blog/2026/05/01/double-hop-crow-wings-to.html","date_published":"2026-05-01T12:37:03+00:00","author":{"name":"Curious Kyle","url":"https://curiousmarketers.club","avatar":"https://cdn.micro.blog/photos/96/https%3A%2F%2Favatars.micro.blog%2Favatars%2F2023%2F30%2F91372.jpg","_microblog":{"username":"curiouskyle"}},"_microblog":{"date_relative":"2026-05-01 12:37","date_timestamp":1777639023,"is_favorite":false,"is_bookmark":false,"is_deletable":false,"is_conversation":false,"is_linkpost":false,"is_mention":false,"note":"","syndication":[]}},{"id":"89321351","content_html":"

When people get stuck in your purchase / sales journey, what’s the question they can’t find an answer for? 📍

\n","summary":"","url":"https://curiousmarketers.club/2026/04/30/when-people-get-stuck-in.html","date_published":"2026-04-30T15:37:50+00:00","author":{"name":"Curious Kyle","url":"https://curiousmarketers.club","avatar":"https://cdn.micro.blog/photos/96/https%3A%2F%2Favatars.micro.blog%2Favatars%2F2023%2F30%2F91372.jpg","_microblog":{"username":"curiouskyle"}},"_microblog":{"date_relative":"2026-04-30 15:37","date_timestamp":1777563470,"is_favorite":false,"is_bookmark":false,"is_deletable":false,"is_conversation":false,"is_linkpost":false,"is_mention":false,"note":"","syndication":["https://mastodon.social/@curiouskyle/116494403309782297","https://bsky.app/profile/did:plc:ybljxgmfaoqofl5g35alb32h/post/3mkpx3eop4p2l","https://www.threads.com/@curiousmarketersclub/post/DXwtnQ3FH2J"]}},{"id":"89247756","content_html":"

Fill your tank, empty your wallet.

\n

AAA’s fuel price tracker shows as of today, average national price per gallon is:

\n\n

In March, Bank of America was already reporting:

\n
\n

spending at the pump surging 16.5% month-over-month

\n
\n

Gas pump economics: the more money is pumped into tanks, the less disposable income is left for discretionary and status purchases.

\n","summary":"","url":"https://curiousmarketers.club/2026/04/29/fill-your-tank-empty-your.html","date_published":"2026-04-29T15:04:52+00:00","author":{"name":"Curious Kyle","url":"https://curiousmarketers.club","avatar":"https://cdn.micro.blog/photos/96/https%3A%2F%2Favatars.micro.blog%2Favatars%2F2023%2F30%2F91372.jpg","_microblog":{"username":"curiouskyle"}},"_microblog":{"date_relative":"2026-04-29 15:04","date_timestamp":1777475092,"is_favorite":false,"is_bookmark":false,"is_deletable":false,"is_conversation":false,"is_linkpost":false,"is_mention":false,"note":"","syndication":["https://mastodon.social/@curiouskyle/116488616628952675","https://bsky.app/profile/did:plc:ybljxgmfaoqofl5g35alb32h/post/3mknetwuxoo2v","https://www.threads.com/@curiousmarketersclub/post/DXuFMcelqPq"]}},{"id":"89206404","content_html":"

@manton it makes me think of the Celtics losing to Golden State in the finals. Brown and Tatum had been part of surprise postseason runs (like Detroit’s showing last year) but suddenly they were the favorites in a new spot and the lights got a bit too bright.

\n","url":"https://micro.blog/curiouskyle/89206404","date_published":"2026-04-28T23:13:44+00:00","author":{"name":"Curious Kyle","url":"https://curiousmarketers.club","avatar":"https://cdn.micro.blog/photos/96/https%3A%2F%2Favatars.micro.blog%2Favatars%2F2023%2F30%2F91372.jpg","_microblog":{"username":"curiouskyle"}},"_microblog":{"date_relative":"2026-04-28 23:13","date_timestamp":1777418024,"is_favorite":false,"is_bookmark":false,"is_deletable":false,"is_conversation":true,"is_linkpost":false,"is_mention":true}},{"id":"89193751","content_html":"

Consumers were a wee bit more confident to start April, but that might be because they thought the conflict in the Middle East was winding down. As it’s clear high gas prices are putting a damper on the “present situation.”

\n
\n

Consumers’ write-in responses on factors affecting the economy continued to skew towards pessimism in April. Comments about prices, oil and gas, and war increased in frequency compared to March—a likely signal of consumers’ underlying worries about how the war in the Middle East will impact their pockets.

\n
\n","summary":"","url":"https://curiousmarketers.club/2026/04/28/consumers-were-a-wee-bit.html","date_published":"2026-04-28T19:34:04+00:00","author":{"name":"Curious Kyle","url":"https://curiousmarketers.club","avatar":"https://cdn.micro.blog/photos/96/https%3A%2F%2Favatars.micro.blog%2Favatars%2F2023%2F30%2F91372.jpg","_microblog":{"username":"curiouskyle"}},"_microblog":{"date_relative":"2026-04-28 19:34","date_timestamp":1777404844,"is_favorite":false,"is_bookmark":false,"is_deletable":false,"is_conversation":false,"is_linkpost":false,"is_mention":false,"note":"","syndication":["https://mastodon.social/@curiouskyle/116484022319031876","https://bsky.app/profile/did:plc:ybljxgmfaoqofl5g35alb32h/post/3mkldktwhw22z","https://www.threads.com/@curiousmarketersclub/post/DXr_fl1FBjf"]}},{"id":"89099219","content_html":"
\n

storytelling becomes the currency of branding

\n
\n

We are a storytelling species, and engaging narratives are the hardest things for AI to recreate in the branding process.

\n

What does your shiny logo mean?
\nWhat do you stand for? What are you made of?
\nWhy should people care? (or, as Joe Mazzulla says, nobody cares)

\n

Have a story.

\n

And if you don’t, you better start making one.

\n

via Future Party

\n","summary":"","url":"https://curiousmarketers.club/2026/04/27/storytelling-becomes-the-currency-of.html","date_published":"2026-04-27T13:32:26+00:00","author":{"name":"Curious Kyle","url":"https://curiousmarketers.club","avatar":"https://cdn.micro.blog/photos/96/https%3A%2F%2Favatars.micro.blog%2Favatars%2F2023%2F30%2F91372.jpg","_microblog":{"username":"curiouskyle"}},"_microblog":{"date_relative":"2026-04-27 13:32","date_timestamp":1777296746,"is_favorite":false,"is_bookmark":false,"is_deletable":false,"is_conversation":false,"is_linkpost":false,"is_mention":false,"note":"","syndication":["https://mastodon.social/@curiouskyle/116476932716923859","https://bsky.app/profile/did:plc:ybljxgmfaoqofl5g35alb32h/post/3mki6sofq7q2z","https://www.threads.com/@curiousmarketersclub/post/DXoxJO6lCVF"]}},{"id":"89066370","content_html":"

Do you look like you know what you’re doing?

\n","summary":"","url":"https://curiousmarketers.club/2026/04/26/do-you-look-like-you.html","date_published":"2026-04-26T23:14:44+00:00","author":{"name":"Curious Kyle","url":"https://curiousmarketers.club","avatar":"https://cdn.micro.blog/photos/96/https%3A%2F%2Favatars.micro.blog%2Favatars%2F2023%2F30%2F91372.jpg","_microblog":{"username":"curiouskyle"}},"_microblog":{"date_relative":"2026-04-26 23:14","date_timestamp":1777245284,"is_favorite":false,"is_bookmark":false,"is_deletable":false,"is_conversation":false,"is_linkpost":false,"is_mention":false,"note":"","syndication":["https://mastodon.social/@curiouskyle/116473552301539239","https://bsky.app/profile/did:plc:ybljxgmfaoqofl5g35alb32h/post/3mkgorhgpva2k","https://www.threads.com/@curiousmarketersclub/post/DXnOw0RkWf6"]}},{"id":"88997509","content_html":"

The first step in driving a sale or landing a client is getting attention.

\n

Why should someone give you their attention?

\n

Why should they pay you with their attention before they pay you with their money?

\n","summary":"","url":"https://curiousmarketers.club/2026/04/25/the-first-step-in-driving.html","date_published":"2026-04-25T19:20:48+00:00","author":{"name":"Curious Kyle","url":"https://curiousmarketers.club","avatar":"https://cdn.micro.blog/photos/96/https%3A%2F%2Favatars.micro.blog%2Favatars%2F2023%2F30%2F91372.jpg","_microblog":{"username":"curiouskyle"}},"_microblog":{"date_relative":"2026-04-25 19:20","date_timestamp":1777144848,"is_favorite":false,"is_bookmark":false,"is_deletable":false,"is_conversation":false,"is_linkpost":false,"is_mention":false,"note":"","syndication":["https://mastodon.social/@curiouskyle/116466969932086513","https://bsky.app/profile/did:plc:ybljxgmfaoqofl5g35alb32h/post/3mkdra4wssj2n","https://www.threads.com/@curiousmarketersclub/post/DXkPMGAFCSu"]}},{"id":"88926466","content_html":"

Gas pump economics

\n

Airlines are expecting to pay billions more in fuel costs this year

\n
\n

Fuel typically accounts for a quarter of carriers’ expenses, but that proportion’s likely to dramatically spike this year.

\n
\n

Consumer’s purchasing power is getting squeezed and most of the country is experiencing drought conditions. The vibes may not be great this summer.

\n","summary":"","url":"https://curiousmarketers.club/2026/04/24/gas-pump-economics-airlines-are.html","date_published":"2026-04-24T13:21:19+00:00","author":{"name":"Curious Kyle","url":"https://curiousmarketers.club","avatar":"https://cdn.micro.blog/photos/96/https%3A%2F%2Favatars.micro.blog%2Favatars%2F2023%2F30%2F91372.jpg","_microblog":{"username":"curiouskyle"}},"_microblog":{"date_relative":"2026-04-24 13:21","date_timestamp":1777036879,"is_favorite":false,"is_bookmark":false,"is_deletable":false,"is_conversation":false,"is_linkpost":false,"is_mention":false,"note":"","syndication":["https://mastodon.social/@curiouskyle/116459894974838153","https://bsky.app/profile/did:plc:ybljxgmfaoqofl5g35alb32h/post/3mkamos7bgt23"]}},{"id":"88791398","content_html":"

Where do you add value?

\n

Where do you spend your time?

\n

If those don’t align, why not?

\n

(And yeah, delegation is hard)

\n","summary":"","url":"https://curiousmarketers.club/2026/04/22/where-do-you-add-value.html","date_published":"2026-04-22T16:35:45+00:00","author":{"name":"Curious Kyle","url":"https://curiousmarketers.club","avatar":"https://cdn.micro.blog/photos/96/https%3A%2F%2Favatars.micro.blog%2Favatars%2F2023%2F30%2F91372.jpg","_microblog":{"username":"curiouskyle"}},"_microblog":{"date_relative":"2026-04-22 16:35","date_timestamp":1776875745,"is_favorite":false,"is_bookmark":false,"is_deletable":false,"is_conversation":false,"is_linkpost":false,"is_mention":false,"note":"","syndication":["https://mastodon.social/@curiouskyle/116449333558348965","https://bsky.app/profile/did:plc:ybljxgmfaoqofl5g35alb32h/post/3mk3wlzrwpa2g","https://www.threads.com/@curiousmarketersclub/post/DXcN55hltt4"]}},{"id":"88745996","content_html":"

@tcannonfodder Chris is only 119MB?

\n","url":"https://micro.blog/curiouskyle/88745996","date_published":"2026-04-22T00:42:04+00:00","author":{"name":"Curious Kyle","url":"https://curiousmarketers.club","avatar":"https://cdn.micro.blog/photos/96/https%3A%2F%2Favatars.micro.blog%2Favatars%2F2023%2F30%2F91372.jpg","_microblog":{"username":"curiouskyle"}},"_microblog":{"date_relative":"2026-04-22 00:42","date_timestamp":1776818524,"is_favorite":false,"is_bookmark":false,"is_deletable":false,"is_conversation":true,"is_linkpost":false,"is_mention":true}},{"id":"88746044","content_html":"

If all your decisions are informed by data from inside the box, you’re missing out on signal.

\n

Your perspective informs your reality.

\n","summary":"","url":"https://curiousmarketers.club/2026/04/21/if-all-your-decisions-are.html","date_published":"2026-04-22T00:41:39+00:00","author":{"name":"Curious Kyle","url":"https://curiousmarketers.club","avatar":"https://cdn.micro.blog/photos/96/https%3A%2F%2Favatars.micro.blog%2Favatars%2F2023%2F30%2F91372.jpg","_microblog":{"username":"curiouskyle"}},"_microblog":{"date_relative":"2026-04-22 00:41","date_timestamp":1776818499,"is_favorite":false,"is_bookmark":false,"is_deletable":false,"is_conversation":false,"is_linkpost":false,"is_mention":false,"note":"","syndication":["https://mastodon.social/@curiouskyle/116445587357612119","https://bsky.app/profile/did:plc:ybljxgmfaoqofl5g35alb32h/post/3mk2beh4aty2w","https://www.threads.com/@curiousmarketersclub/post/DXag36vkQTg"]}},{"id":"88676045","content_html":"
\n

LOUD ON PURPOSE

\n
\n

Matt Lehman gave a talk on this topic at Grok Conf last week that really resonated. The pull has only gotten louder since.

\n

Be loud. On purpose.

\n

Do something different than expected. Than the norm.

\n

If you’re bored with your idea, think about how your customers feel about it.

\n","summary":"","url":"https://curiousmarketers.club/2026/04/20/loud-on-purpose-matt-lehman.html","date_published":"2026-04-21T01:40:15+00:00","author":{"name":"Curious Kyle","url":"https://curiousmarketers.club","avatar":"https://cdn.micro.blog/photos/96/https%3A%2F%2Favatars.micro.blog%2Favatars%2F2023%2F30%2F91372.jpg","_microblog":{"username":"curiouskyle"}},"_microblog":{"date_relative":"2026-04-21 01:40","date_timestamp":1776735615,"is_favorite":false,"is_bookmark":false,"is_deletable":false,"is_conversation":false,"is_linkpost":false,"is_mention":false,"note":"","syndication":["https://mastodon.social/@curiouskyle/116440156419399666","https://bsky.app/profile/did:plc:ybljxgmfaoqofl5g35alb32h/post/3mjxu6r3xcj2v","https://www.threads.com/@curiousmarketersclub/post/DXYC0GLkYxT"]}},{"id":"88607195","content_html":"\n
\n

In respect to short-term phenomena, there is no system. There is only chaos.

\n

-Peter Drucker

\n
\n","summary":"","url":"https://curiousmarketers.club/2026/04/19/in-respect-to-shortterm-phenomena.html","date_published":"2026-04-19T18:20:49+00:00","author":{"name":"Curious Kyle","url":"https://curiousmarketers.club","avatar":"https://cdn.micro.blog/photos/96/https%3A%2F%2Favatars.micro.blog%2Favatars%2F2023%2F30%2F91372.jpg","_microblog":{"username":"curiouskyle"}},"_microblog":{"date_relative":"2026-04-19 18:20","date_timestamp":1776622849,"is_favorite":false,"is_bookmark":false,"is_deletable":false,"is_conversation":false,"is_linkpost":false,"is_mention":false,"note":"","syndication":["https://mastodon.social/@curiouskyle/116434582044884863","https://bsky.app/profile/did:plc:ybljxgmfaoqofl5g35alb32h/post/3mjvexvgrrc23","https://www.threads.com/@curiousmarketersclub/post/DXVglWWFEd-"]}},{"id":"88607201","content_html":"

What perspective do you share with your customers?

\n

Where do your realities overlap?

\n","summary":"","url":"https://curiousmarketers.club/2026/04/18/what-perspective-do-you-share.html","date_published":"2026-04-19T00:15:04+00:00","author":{"name":"Curious Kyle","url":"https://curiousmarketers.club","avatar":"https://cdn.micro.blog/photos/96/https%3A%2F%2Favatars.micro.blog%2Favatars%2F2023%2F30%2F91372.jpg","_microblog":{"username":"curiouskyle"}},"_microblog":{"date_relative":"2026-04-19 00:15","date_timestamp":1776557704,"is_favorite":false,"is_bookmark":false,"is_deletable":false,"is_conversation":false,"is_linkpost":false,"is_mention":false,"note":"","syndication":[]}},{"id":"88607202","content_html":"

If you try to be everything to everyone you end up being nothing to no one.

\n","summary":"","url":"https://curiousmarketers.club/2026/04/17/if-you-try-to-be.html","date_published":"2026-04-17T22:36:50+00:00","author":{"name":"Curious Kyle","url":"https://curiousmarketers.club","avatar":"https://cdn.micro.blog/photos/96/https%3A%2F%2Favatars.micro.blog%2Favatars%2F2023%2F30%2F91372.jpg","_microblog":{"username":"curiouskyle"}},"_microblog":{"date_relative":"2026-04-17 22:36","date_timestamp":1776465410,"is_favorite":false,"is_bookmark":false,"is_deletable":false,"is_conversation":false,"is_linkpost":false,"is_mention":false,"note":"","syndication":[]}},{"id":"88607203","content_html":"\n

Peter F. Drucker with insight on the flatness of digital media:

\n
\n

In that online course you turn on at home, the course must provide the background, the context, the references.

\n
\n

We’re not all providing courses, but the digital media platforms are contextless surfaces.

\n

Shopping for clothes in a store includes all kinds of baseline assumptions and expectations. We know what we’re there for.

\n

Shopping for clothes online happens in the same space we work, communicate, and entertain ourselves. The only context is distraction.

\n

You must provide the context and the message. Quickly.

\n","summary":"","url":"https://curiousmarketers.club/2026/04/14/peter-f-drucker-with-insight.html","date_published":"2026-04-14T17:47:27+00:00","author":{"name":"Curious Kyle","url":"https://curiousmarketers.club","avatar":"https://cdn.micro.blog/photos/96/https%3A%2F%2Favatars.micro.blog%2Favatars%2F2023%2F30%2F91372.jpg","_microblog":{"username":"curiouskyle"}},"_microblog":{"date_relative":"2026-04-14 17:47","date_timestamp":1776188847,"is_favorite":false,"is_bookmark":false,"is_deletable":false,"is_conversation":false,"is_linkpost":false,"is_mention":false,"note":"","syndication":[]}},{"id":"88607204","content_html":"

Love this line from Just Creative’s most recent newsletter:

\n
\n

Clients do not buy processes. They buy futures.

\n
\n

Of course, clients means customers as well. This isn’t just a B2B thing.

\n

No one just buys the thing, they buy what the thing will do for them.

\n

The solution to a problem.
\nThe realization of an aspiration.
\nThe painkiller for their pain.
\nThe actualization of a dream.
\nThe outcome, not the process.

\n

Sell the future state.

\n","summary":"","url":"https://curiousmarketers.club/2026/04/13/love-this-line-from-just.html","date_published":"2026-04-13T17:55:22+00:00","author":{"name":"Curious Kyle","url":"https://curiousmarketers.club","avatar":"https://cdn.micro.blog/photos/96/https%3A%2F%2Favatars.micro.blog%2Favatars%2F2023%2F30%2F91372.jpg","_microblog":{"username":"curiouskyle"}},"_microblog":{"date_relative":"2026-04-13 17:55","date_timestamp":1776102922,"is_favorite":false,"is_bookmark":false,"is_deletable":false,"is_conversation":false,"is_linkpost":false,"is_mention":false,"note":"","syndication":[]}},{"id":"88154285","content_html":"

raucous morning
\nbirds coordinate
\ntheir day

\n","summary":"","url":"https://kyletm.micro.blog/2026/04/13/raucous-morning-birds-coordinate-their.html","date_published":"2026-04-13T10:39:39+00:00","author":{"name":"Curious Kyle","url":"https://curiousmarketers.club","avatar":"https://cdn.micro.blog/photos/96/https%3A%2F%2Favatars.micro.blog%2Favatars%2F2023%2F30%2F91372.jpg","_microblog":{"username":"curiouskyle"}},"_microblog":{"date_relative":"2026-04-13 10:39","date_timestamp":1776076779,"is_favorite":false,"is_bookmark":false,"is_deletable":false,"is_conversation":false,"is_linkpost":false,"is_mention":false,"note":"","syndication":[]}},{"id":"88607205","content_html":"

Real estate marketers, you listening?

\n
\n

staged homes sell for roughly 10% more and one week faster than comparable homes without furniture.

\n

We find that furniture clarifies spatial use, while decor enhances emotional attachment, jointly driving the higher willingness-to-pay.

\n

These findings demonstrate how visual cues impact high-stakes decisions

\n
\n

(emphasis mine)

\n","summary":"","url":"https://curiousmarketers.club/2026/04/12/real-estate-marketers-you-listening.html","date_published":"2026-04-12T22:51:22+00:00","author":{"name":"Curious Kyle","url":"https://curiousmarketers.club","avatar":"https://cdn.micro.blog/photos/96/https%3A%2F%2Favatars.micro.blog%2Favatars%2F2023%2F30%2F91372.jpg","_microblog":{"username":"curiouskyle"}},"_microblog":{"date_relative":"2026-04-12 22:51","date_timestamp":1776034282,"is_favorite":false,"is_bookmark":false,"is_deletable":false,"is_conversation":false,"is_linkpost":false,"is_mention":false,"note":"","syndication":[]}},{"id":"88061547","content_html":"\n

Finished reading: The Skimming Stone A short story about courage by Dominic Wilcox 📚

\n","summary":"","url":"https://kylemens.ing/2026/04/11/finished-reading-the-skimming-stone.html","date_published":"2026-04-11T18:34:05+00:00","author":{"name":"Curious Kyle","url":"https://curiousmarketers.club","avatar":"https://cdn.micro.blog/photos/96/https%3A%2F%2Favatars.micro.blog%2Favatars%2F2023%2F30%2F91372.jpg","_microblog":{"username":"curiouskyle"}},"_microblog":{"date_relative":"2026-04-11 18:34","date_timestamp":1775932445,"is_favorite":false,"is_bookmark":false,"is_deletable":false,"is_conversation":false,"is_linkpost":false,"is_mention":false,"note":"","syndication":[]}},{"id":"88061359","content_html":"\n

Finished reading: The Path of a Doer A Simple Tale of How to Get Things Done by David Hieatt 📚

\n","summary":"","url":"https://kylemens.ing/2026/04/11/finished-reading-the-path-of.html","date_published":"2026-04-11T18:29:08+00:00","author":{"name":"Curious Kyle","url":"https://curiousmarketers.club","avatar":"https://cdn.micro.blog/photos/96/https%3A%2F%2Favatars.micro.blog%2Favatars%2F2023%2F30%2F91372.jpg","_microblog":{"username":"curiouskyle"}},"_microblog":{"date_relative":"2026-04-11 18:29","date_timestamp":1775932148,"is_favorite":false,"is_bookmark":false,"is_deletable":false,"is_conversation":false,"is_linkpost":false,"is_mention":false,"note":"","syndication":[]}},{"id":"88057214","content_html":"

Bridge each feature with the solution to the problem it solves SO THAT visitors understand what the feature means for their life without having to fill in the gap themselves.

\n","summary":"","url":"https://curiousmarketers.club/2026/04/11/bridge-each-feature-with-the.html","date_published":"2026-04-11T16:56:49+00:00","author":{"name":"Curious Kyle","url":"https://curiousmarketers.club","avatar":"https://cdn.micro.blog/photos/96/https%3A%2F%2Favatars.micro.blog%2Favatars%2F2023%2F30%2F91372.jpg","_microblog":{"username":"curiouskyle"}},"_microblog":{"date_relative":"2026-04-11 16:56","date_timestamp":1775926609,"is_favorite":false,"is_bookmark":false,"is_deletable":false,"is_conversation":false,"is_linkpost":false,"is_mention":false,"note":"","syndication":["https://mastodon.social/@curiouskyle/116387127245168288","https://bsky.app/profile/did:plc:ybljxgmfaoqofl5g35alb32h/post/3mjaclwfkq32f","https://www.threads.com/@curiousmarketersclub/post/DW_7eoIlM76"]}},{"id":"88022185","content_html":"

Amplify what works. Don’t try to reinvent the wheel.

\n","summary":"","url":"https://curiousmarketers.club/2026/04/10/amplify-what-works-dont-try.html","date_published":"2026-04-11T01:51:48+00:00","author":{"name":"Curious Kyle","url":"https://curiousmarketers.club","avatar":"https://cdn.micro.blog/photos/96/https%3A%2F%2Favatars.micro.blog%2Favatars%2F2023%2F30%2F91372.jpg","_microblog":{"username":"curiouskyle"}},"_microblog":{"date_relative":"2026-04-11 01:51","date_timestamp":1775872308,"is_favorite":false,"is_bookmark":false,"is_deletable":false,"is_conversation":false,"is_linkpost":false,"is_mention":false,"note":"","syndication":["https://mastodon.social/@curiouskyle/116383574394287800","https://bsky.app/profile/did:plc:ybljxgmfaoqofl5g35alb32h/post/3mj6q4cfl6n24","https://www.threads.com/@curiousmarketersclub/post/DW-UENlliBV"]}},{"id":"87849254","content_html":"\n

How a brand is named, according to an anecdote from Ben Franklin…

\n

A friend was planning a shop sign for a new hat-making business:

\n
\n

He composed it in these words, “John Thompson, hatter, makes and sells hats for ready money,” with a figure of a hat subjoined. But he thought he would submit it to his friends for their amendments. The first he showed it to thought the word “Hatter” tautologous, because followed by the words “makes hats,” which showed he was a hatter. It was struck out. The next observed that the word “makes” might as well be omitted, because his customers would not care who made the...

\n
curiousmarketers.club","summary":"","url":"https://curiousmarketers.club/2026/04/08/how-a-brand-is-named.html","date_published":"2026-04-08T16:35:07+00:00","author":{"name":"Curious Kyle","url":"https://curiousmarketers.club","avatar":"https://cdn.micro.blog/photos/96/https%3A%2F%2Favatars.micro.blog%2Favatars%2F2023%2F30%2F91372.jpg","_microblog":{"username":"curiouskyle"}},"_microblog":{"date_relative":"2026-04-08 16:35","date_timestamp":1775666107,"is_favorite":false,"is_bookmark":false,"is_deletable":false,"is_conversation":false,"is_linkpost":false,"is_mention":false,"note":"","syndication":["https://mastodon.social/@curiouskyle/116370060191007175","https://bsky.app/profile/did:plc:ybljxgmfaoqofl5g35alb32h/post/3miyq2s7bwl2s","https://www.threads.com/@curiousmarketersclub/post/DW4KwQDFjfQ"]}},{"id":"87833663","content_html":"\n

Finished reading: The Greatest Sentence Ever Written by Walter Isaacson 📚

\n

Another timely read and one I enjoyed the structure of. A detailed breakdown of one sentence. One sentence from a document we should probably focus on a bit more, instead of spending all our time on its successor.

\n
\n

The declaration they were writing was intended to herald a new type of nation, one in which our rights are based on reason, not the dictates or dogma of religion.

\n
\n
\n

It was, and remains, a constant American struggle to make the phrase “all men are created equal” truly inclusive.

\n
\n

I highlighted a lot in the Common...

kylemens.ing","summary":"","url":"https://kylemens.ing/2026/04/08/finished-reading-the-greatest-sentence.html","date_published":"2026-04-08T12:02:38+00:00","author":{"name":"Curious Kyle","url":"https://curiousmarketers.club","avatar":"https://cdn.micro.blog/photos/96/https%3A%2F%2Favatars.micro.blog%2Favatars%2F2023%2F30%2F91372.jpg","_microblog":{"username":"curiouskyle"}},"_microblog":{"date_relative":"2026-04-08 12:02","date_timestamp":1775649758,"is_favorite":false,"is_bookmark":false,"is_deletable":false,"is_conversation":false,"is_linkpost":false,"is_mention":false,"note":"","syndication":[]}},{"id":"85791459","content_html":"

@llbbl it’s a great question. It’s like cost of living indices, where 100 is pegged to a baseline location. In this case, 1985 is the 100 baseline. So people are less confident than the Bowling for Soup song.

\n

Alternatively, they might be trying to normalize “110(+)%”

\n","url":"https://micro.blog/curiouskyle/85791459","date_published":"2026-03-08T22:38:53+00:00","author":{"name":"Curious Kyle","url":"https://curiousmarketers.club","avatar":"https://cdn.micro.blog/photos/96/https%3A%2F%2Favatars.micro.blog%2Favatars%2F2023%2F30%2F91372.jpg","_microblog":{"username":"curiouskyle"}},"_microblog":{"date_relative":"2026-03-08 22:38","date_timestamp":1773009533,"is_favorite":false,"is_bookmark":false,"is_deletable":false,"is_conversation":true,"is_linkpost":false,"is_mention":true}},{"id":"85791339","content_html":"

@manton I would love if he’d take advantage of all the Studio plan has to offer and give us a full multimedia Kornet experience

\n","url":"https://micro.blog/curiouskyle/85791339","date_published":"2026-03-08T22:34:34+00:00","author":{"name":"Curious Kyle","url":"https://curiousmarketers.club","avatar":"https://cdn.micro.blog/photos/96/https%3A%2F%2Favatars.micro.blog%2Favatars%2F2023%2F30%2F91372.jpg","_microblog":{"username":"curiouskyle"}},"_microblog":{"date_relative":"2026-03-08 22:34","date_timestamp":1773009274,"is_favorite":false,"is_bookmark":false,"is_deletable":false,"is_conversation":true,"is_linkpost":false,"is_mention":true}},{"id":"84469406","content_html":"

@llbbl agreed, and if you’re going to automate something that impacts these areas, have a lot of guardrails and oversight

\n","url":"https://micro.blog/curiouskyle/84469406","date_published":"2026-02-17T20:49:43+00:00","author":{"name":"Curious Kyle","url":"https://curiousmarketers.club","avatar":"https://cdn.micro.blog/photos/96/https%3A%2F%2Favatars.micro.blog%2Favatars%2F2023%2F30%2F91372.jpg","_microblog":{"username":"curiouskyle"}},"_microblog":{"date_relative":"2026-02-17 20:49","date_timestamp":1771361383,"is_favorite":false,"is_bookmark":false,"is_deletable":false,"is_conversation":true,"is_linkpost":false,"is_mention":true}},{"id":"84469367","content_html":"

@llbbl one of those people that just gets more impressive the more you learn about

\n","url":"https://micro.blog/curiouskyle/84469367","date_published":"2026-02-17T20:49:01+00:00","author":{"name":"Curious Kyle","url":"https://curiousmarketers.club","avatar":"https://cdn.micro.blog/photos/96/https%3A%2F%2Favatars.micro.blog%2Favatars%2F2023%2F30%2F91372.jpg","_microblog":{"username":"curiouskyle"}},"_microblog":{"date_relative":"2026-02-17 20:49","date_timestamp":1771361341,"is_favorite":false,"is_bookmark":false,"is_deletable":false,"is_conversation":true,"is_linkpost":false,"is_mention":true}},{"id":"84469156","content_html":"

@JohnPhilpin very true, maybe replace dollars with effort in that case (assuming effort was involved in making the logo)

\n","url":"https://micro.blog/curiouskyle/84469156","date_published":"2026-02-17T20:47:57+00:00","author":{"name":"Curious Kyle","url":"https://curiousmarketers.club","avatar":"https://cdn.micro.blog/photos/96/https%3A%2F%2Favatars.micro.blog%2Favatars%2F2023%2F30%2F91372.jpg","_microblog":{"username":"curiouskyle"}},"_microblog":{"date_relative":"2026-02-17 20:47","date_timestamp":1771361277,"is_favorite":false,"is_bookmark":false,"is_deletable":false,"is_conversation":true,"is_linkpost":false,"is_mention":true}},{"id":"73718737","content_html":"

@manton one of my favorite book categories

\n","url":"https://micro.blog/curiouskyle/73718737","date_published":"2025-09-17T00:17:23+00:00","author":{"name":"Curious Kyle","url":"https://curiousmarketers.club","avatar":"https://cdn.micro.blog/photos/96/https%3A%2F%2Favatars.micro.blog%2Favatars%2F2023%2F30%2F91372.jpg","_microblog":{"username":"curiouskyle"}},"_microblog":{"date_relative":"2025-09-17 00:17","date_timestamp":1758068243,"is_favorite":false,"is_bookmark":false,"is_deletable":false,"is_conversation":true,"is_linkpost":false,"is_mention":true}},{"id":"73313489","content_html":"

@thomascannon.me amBROsia!

\n","url":"https://micro.blog/curiouskyle/73313489","date_published":"2025-09-11T12:51:42+00:00","author":{"name":"Curious Kyle","url":"https://curiousmarketers.club","avatar":"https://cdn.micro.blog/photos/96/https%3A%2F%2Favatars.micro.blog%2Favatars%2F2023%2F30%2F91372.jpg","_microblog":{"username":"curiouskyle"}},"_microblog":{"date_relative":"2025-09-11 12:51","date_timestamp":1757595102,"is_favorite":false,"is_bookmark":false,"is_deletable":false,"is_conversation":true,"is_linkpost":false,"is_mention":true}},{"id":"72727681","content_html":"

@microadrian I love this quote, came across it for the first time earlier this year. Though maybe I just love it because it feels like job validation…

\n","url":"https://micro.blog/curiouskyle/72727681","date_published":"2025-09-04T01:44:04+00:00","author":{"name":"Curious Kyle","url":"https://curiousmarketers.club","avatar":"https://cdn.micro.blog/photos/96/https%3A%2F%2Favatars.micro.blog%2Favatars%2F2023%2F30%2F91372.jpg","_microblog":{"username":"curiouskyle"}},"_microblog":{"date_relative":"2025-09-04 01:44","date_timestamp":1756950244,"is_favorite":false,"is_bookmark":false,"is_deletable":false,"is_conversation":true,"is_linkpost":false,"is_mention":true}},{"id":"72727641","content_html":"

@JohnPhilpin and now I need to rescind this comment if you are some kind of AI product / company

\n","url":"https://micro.blog/curiouskyle/72727641","date_published":"2025-09-04T01:42:46+00:00","author":{"name":"Curious Kyle","url":"https://curiousmarketers.club","avatar":"https://cdn.micro.blog/photos/96/https%3A%2F%2Favatars.micro.blog%2Favatars%2F2023%2F30%2F91372.jpg","_microblog":{"username":"curiouskyle"}},"_microblog":{"date_relative":"2025-09-04 01:42","date_timestamp":1756950166,"is_favorite":false,"is_bookmark":false,"is_deletable":false,"is_conversation":true,"is_linkpost":false,"is_mention":true}},{"id":"70379296","content_html":"

@practical.computer airhorn

\n","url":"https://bsky.app/profile/did:plc:ybljxgmfaoqofl5g35alb32h/post/3lvenenti6k2w","date_published":"2025-08-01T21:56:41+00:00","author":{"name":"Curious Kyle","url":"https://curiousmarketers.club","avatar":"https://cdn.micro.blog/photos/96/https%3A%2F%2Favatars.micro.blog%2Favatars%2F2023%2F30%2F91372.jpg","_microblog":{"username":"curiouskyle"}},"_microblog":{"date_relative":"2025-08-01 21:56","date_timestamp":1754085401,"is_favorite":false,"is_bookmark":false,"is_deletable":false,"is_conversation":true,"is_linkpost":false,"is_mention":true}},{"id":"65480950","content_html":"

@rnkn I only use Google if I’m trying to answer a client’s Google related question, but we’re definitely the weirdos to many for that decision.

\n","url":"https://micro.blog/curiouskyle/65480950","date_published":"2025-05-28T23:37:20+00:00","author":{"name":"Curious Kyle","url":"https://curiousmarketers.club","avatar":"https://cdn.micro.blog/photos/96/https%3A%2F%2Favatars.micro.blog%2Favatars%2F2023%2F30%2F91372.jpg","_microblog":{"username":"curiouskyle"}},"_microblog":{"date_relative":"2025-05-28 23:37","date_timestamp":1748475440,"is_favorite":false,"is_bookmark":false,"is_deletable":false,"is_conversation":true,"is_linkpost":false,"is_mention":true}},{"id":"65480905","content_html":"

@manton I was just starting to switch to Arc as my default browser and now I’m trying others instead.

\n

I can’t figure out the reason for this order of operations.

\n","url":"https://micro.blog/curiouskyle/65480905","date_published":"2025-05-28T23:36:08+00:00","author":{"name":"Curious Kyle","url":"https://curiousmarketers.club","avatar":"https://cdn.micro.blog/photos/96/https%3A%2F%2Favatars.micro.blog%2Favatars%2F2023%2F30%2F91372.jpg","_microblog":{"username":"curiouskyle"}},"_microblog":{"date_relative":"2025-05-28 23:36","date_timestamp":1748475368,"is_favorite":false,"is_bookmark":false,"is_deletable":false,"is_conversation":true,"is_linkpost":false,"is_mention":true}},{"id":"63989791","content_html":"

@manton it’s also hard to made judgements based on potential futures, since you’re more likely to create an unexpected monopoly than guess the right path.

\n","url":"https://micro.blog/curiouskyle/63989791","date_published":"2025-05-08T23:15:08+00:00","author":{"name":"Curious Kyle","url":"https://curiousmarketers.club","avatar":"https://cdn.micro.blog/photos/96/https%3A%2F%2Favatars.micro.blog%2Favatars%2F2023%2F30%2F91372.jpg","_microblog":{"username":"curiouskyle"}},"_microblog":{"date_relative":"2025-05-08 23:15","date_timestamp":1746746108,"is_favorite":false,"is_bookmark":false,"is_deletable":false,"is_conversation":true,"is_linkpost":false,"is_mention":true}},{"id":"63378228","content_html":"

@manton is Google even close to thinking about an AI monopoly?

\n","url":"https://micro.blog/curiouskyle/63378228","date_published":"2025-04-30T23:03:44+00:00","author":{"name":"Curious Kyle","url":"https://curiousmarketers.club","avatar":"https://cdn.micro.blog/photos/96/https%3A%2F%2Favatars.micro.blog%2Favatars%2F2023%2F30%2F91372.jpg","_microblog":{"username":"curiouskyle"}},"_microblog":{"date_relative":"2025-04-30 23:03","date_timestamp":1746054224,"is_favorite":false,"is_bookmark":false,"is_deletable":false,"is_conversation":true,"is_linkpost":false,"is_mention":true}},{"id":"61114493","content_html":"

@manton I loved this series

\n","url":"https://micro.blog/curiouskyle/61114493","date_published":"2025-03-31T11:48:03+00:00","author":{"name":"Curious Kyle","url":"https://curiousmarketers.club","avatar":"https://cdn.micro.blog/photos/96/https%3A%2F%2Favatars.micro.blog%2Favatars%2F2023%2F30%2F91372.jpg","_microblog":{"username":"curiouskyle"}},"_microblog":{"date_relative":"2025-03-31 11:48","date_timestamp":1743421683,"is_favorite":false,"is_bookmark":false,"is_deletable":false,"is_conversation":true,"is_linkpost":false,"is_mention":true}},{"id":"59396426","content_html":"

@ptrck I like this song more each time I listen to it

\n","url":"https://micro.blog/curiouskyle/59396426","date_published":"2025-03-09T17:58:10+00:00","author":{"name":"Curious Kyle","url":"https://curiousmarketers.club","avatar":"https://cdn.micro.blog/photos/96/https%3A%2F%2Favatars.micro.blog%2Favatars%2F2023%2F30%2F91372.jpg","_microblog":{"username":"curiouskyle"}},"_microblog":{"date_relative":"2025-03-09 17:58","date_timestamp":1741543090,"is_favorite":false,"is_bookmark":false,"is_deletable":false,"is_conversation":true,"is_linkpost":false,"is_mention":true}},{"id":"58933563","content_html":"

@tcannonfodder are you hungry for cyanide?!

\n","url":"https://micro.blog/curiouskyle/58933563","date_published":"2025-03-04T01:02:30+00:00","author":{"name":"Curious Kyle","url":"https://curiousmarketers.club","avatar":"https://cdn.micro.blog/photos/96/https%3A%2F%2Favatars.micro.blog%2Favatars%2F2023%2F30%2F91372.jpg","_microblog":{"username":"curiouskyle"}},"_microblog":{"date_relative":"2025-03-04 01:02","date_timestamp":1741050150,"is_favorite":false,"is_bookmark":false,"is_deletable":false,"is_conversation":true,"is_linkpost":false,"is_mention":true}},{"id":"58891308","content_html":"

@manton I didn’t read that series first, though I’ll be diving in soon. I didn’t feel like I missed anything by making this my entrance t the world.

\n","url":"https://micro.blog/curiouskyle/58891308","date_published":"2025-03-03T14:26:43+00:00","author":{"name":"Curious Kyle","url":"https://curiousmarketers.club","avatar":"https://cdn.micro.blog/photos/96/https%3A%2F%2Favatars.micro.blog%2Favatars%2F2023%2F30%2F91372.jpg","_microblog":{"username":"curiouskyle"}},"_microblog":{"date_relative":"2025-03-03 14:26","date_timestamp":1741012003,"is_favorite":false,"is_bookmark":false,"is_deletable":false,"is_conversation":true,"is_linkpost":false,"is_mention":true}},{"id":"58579882","content_html":"

@manton reading these has me so ready for more new Locke adventures.

\n

Started reading The Fragile Threads of Power on a friend’s recommendation and it feels similar, in some ways, to the Gentleman Bastards world.

\n","url":"https://micro.blog/curiouskyle/58579882","date_published":"2025-02-27T13:24:39+00:00","author":{"name":"Curious Kyle","url":"https://curiousmarketers.club","avatar":"https://cdn.micro.blog/photos/96/https%3A%2F%2Favatars.micro.blog%2Favatars%2F2023%2F30%2F91372.jpg","_microblog":{"username":"curiouskyle"}},"_microblog":{"date_relative":"2025-02-27 13:24","date_timestamp":1740662679,"is_favorite":false,"is_bookmark":false,"is_deletable":false,"is_conversation":true,"is_linkpost":false,"is_mention":true}},{"id":"57406855","content_html":"

@JohnPhilpin I don’t disagree. I think Robin’s distinction is based on how all the platforms suddenly shifted from saying “influencer” to “creator.” And “the creator economy” usually seems to apply to people building some form of revenue stream on said platforms.

\n

The standard big tech rename to make something seem new and exciting.

\n

The language shift also feels significant related to how it positions power in the relationship.

\n

An influencer has the power because the value is created via their influence, which is platform agnostic.

\n

“Creator” feels like it gives more credit to the tools of creation, shifting power back to the platforms.

\n

At the end of the day, to your point, the real distinction is between people that create income on the internet via tools they control vs building on someone else’s tools and being at the mercy of an external algorithm or distribution mechanism.

\n","url":"https://micro.blog/curiouskyle/57406855","date_published":"2025-02-12T16:22:50+00:00","author":{"name":"Curious Kyle","url":"https://curiousmarketers.club","avatar":"https://cdn.micro.blog/photos/96/https%3A%2F%2Favatars.micro.blog%2Favatars%2F2023%2F30%2F91372.jpg","_microblog":{"username":"curiouskyle"}},"_microblog":{"date_relative":"2025-02-12 16:22","date_timestamp":1739377370,"is_favorite":false,"is_bookmark":false,"is_deletable":false,"is_conversation":true,"is_linkpost":false,"is_mention":true}},{"id":"57405849","content_html":"

@manton shares a good reminder:

\n

> Making sure we’re building the right thing will always be more important than the code itself.

\n

Tools and tactics are points of leverage.
\nThey’re not the point.

\n

Keep the bigger picture in mind.
\nThe paintbrush doesn’t make the painting.

\n","url":"https://micro.blog/curiouskyle/57405849","date_published":"2025-02-12T16:07:16+00:00","author":{"name":"Curious Kyle","url":"https://curiousmarketers.club","avatar":"https://cdn.micro.blog/photos/96/https%3A%2F%2Favatars.micro.blog%2Favatars%2F2023%2F30%2F91372.jpg","_microblog":{"username":"curiouskyle"}},"_microblog":{"date_relative":"2025-02-12 16:07","date_timestamp":1739376436,"is_favorite":false,"is_bookmark":false,"is_deletable":false,"is_conversation":true,"is_linkpost":false,"is_mention":true}},{"id":"56576365","content_html":"

@manton not how I expected to start my day🤯

\n","url":"https://micro.blog/curiouskyle/56576365","date_published":"2025-02-02T14:53:22+00:00","author":{"name":"Curious Kyle","url":"https://curiousmarketers.club","avatar":"https://cdn.micro.blog/photos/96/https%3A%2F%2Favatars.micro.blog%2Favatars%2F2023%2F30%2F91372.jpg","_microblog":{"username":"curiouskyle"}},"_microblog":{"date_relative":"2025-02-02 14:53","date_timestamp":1738508002,"is_favorite":false,"is_bookmark":false,"is_deletable":false,"is_conversation":true,"is_linkpost":false,"is_mention":true}},{"id":"55184205","content_html":"

@curiouskyle.bsky.social Just tried again since they updated the Gemini in Workspace stuff and suddenly it will write marketing content for me.

\n","url":"https://bsky.app/profile/did:plc:ybljxgmfaoqofl5g35alb32h/post/3lfutiafyus2o","date_published":"2025-01-16T17:45:33+00:00","author":{"name":"Curious Kyle","url":"https://curiousmarketers.club","avatar":"https://cdn.micro.blog/photos/96/https%3A%2F%2Favatars.micro.blog%2Favatars%2F2023%2F30%2F91372.jpg","_microblog":{"username":"curiouskyle"}},"_microblog":{"date_relative":"2025-01-16 17:45","date_timestamp":1737049533,"is_favorite":false,"is_bookmark":false,"is_deletable":false,"is_conversation":true,"is_linkpost":false,"is_mention":true}}]}